How to Become a Successful Businesswoman in Nigeria
It’s fascinating and super interesting to see women holding on to their own and giving the men the run in the business world. It’s something every man loves to see. The chances are always there and the support in abundance for women who wish to do exploits in the world of business. If you want to become a successful businesswoman, hook on to this article and you won’t regret you did.
In this piece, I’m going to be sharing very vital, proven, and practical tips on how to either start a viable business from the scratch, and make it a success, or to grow an existing business as a woman entrepreneur. Stick to this article to the end and get a breakthrough.
What does it take to become a successful woman entrepreneur?
It takes a will in the first place to become a successful businesswoman. Most women believe that the business world is naturally meant for men and that women lack the nature to go into business. However, what I have to say here is that the business world is a neutral world and takes no special recognition of bias of any sort.
The business world does not take cognizance of age, gender, race, nationality or religion bias. Most women are concerned on if they will get a fair chance like their male counterparts in the business world.
This fear arises from the fact that the market is dominated by men. It’s interesting to note that the market is dominated by men because the women have decided to stay away from the market.
In fact, the society is yearning for more women in the market today and has resulted in giving the female entrepreneurs this preferential treatment. Why not seize this rare opportunity and establish yourself as a woman entrepreneur.
As an aspiring woman entrepreneur, all you need is to make the decision today. You can take inspiration from a number of women who have gone through the thick and thin to become successes in the market and you will be convinced that you too can become a successful businesswoman.
They include notable names like Debbi Fields,Arianna Huffington, Coco Chanel, Oprah Winfrey, Estee Lauder, Jenny Craig, Mary Kay Ash,Anita Roddick, Linda ikeji, folorunso alakija and the rest. So, fasten your seatbelts and pay some good attention as we go through all these viable and practical steps.
How to Become a Successful Businesswoman (Entrepreneur) In Nigeria
Believe in yourself
To become a successful business woman, you must believe in yourself. Self-belief is what most women lack. In fact, to women, it’s a rare virtue. This is very important because no one will believe in you and your product or services if you don’t first believe in yourself.
No investor will invest with you if you lack self-confidence and your employees will not perform at peak capacity because you lack the spirit to inspire them. Get your self-belief to the right level if you want to be a successful female entrepreneur.
Believe that you have something valuable inside of you that the world wants and it will be so. This should be the watchword of every aspiring entrepreneur. In fact, Self-belief will augment your effort to become a successful woman entrepreneur.
Have a strong mission
You need a strong and right mission to become a successful businesswoman. Your mission is concerned with why you want to start a business. This is the answer to the question; Why do you want to start a business?
It is necessary to let you know that your business won’t be a success and stand the test of time if it’s not people oriented. That is to say that your mission as a businesswoman must be to satisfy the people, if you wish to succeed.That means, your business must seek to solve a problem in the society.
Also read: How to start a bitcoin business in Nigeria
So all you need to know is to take your mission statement seriously and to consider a scintillating reason to go into business. Your success in business may just depend on that mission statement, take it seriously.
Prepare your mindset
Your mindset as a female entrepreneur matters a lot. You should be able to measure up to the men and stick out your neck for what you do. It’s a level playing ground out there. You must never look at yourself as being a weaker sex.
You must have the mindset to deal with whatever comes your way. So go all the way out and hold on to your own. Be ready to take risks as an entrepreneur not minding your gender and you will surely become a successful businesswoman.
Be willing to fail
From my observations, the most successful businesswomen are women who acted without giving a damn if they fail. This attitude is highly required to be a success in the entrepreneurship world. What makes you an entrepreneur is your ability to take calculated risks. Risk taking is an integral part of being an entrepreneur.
So, you should be ready to miss it sometimes but not to stay sucking over such failures. Failure is part of the life of an entrepreneur, so, accept it and always get through it. Before you will become a successful businesswoman, you will have to encounter some obstacles. Brace up for it.
This is actually the make or break it point for the woman entrepreneur. It’s a point where you either step out in faith and get things going or keep dreaming. It’s actually the thin line that separates’ the great women of enterprise from every other woman.
Most women dream of being the next Oprah Winfrey, Mary Kay, Linda ikeji, folurunso alakija or Coco Chanel but only few will ever dare to take the first step. You can never be a successful woman entrepreneur by just daydreaming, you need to go out there and start something.
Increase your business skills
It’s a popular saying that some are born great, some achieve greatness, and some have greatness entrusted on them. There are some entrepreneurs who were born into wealthy families with an abundance of resources to commit to their businesses.
However, in the numbers, there are people who made it big through hard work. As an aspiring female entrepreneur, you need to improve your entrepreneurship skills through all avenues open to you. Do well to attend seminars, workshops, and also read relevant books.
You need to always maximize your spare time to acquire more relevant knowledge. You will never know the situation you will find yourself tomorrow and the knowledge you acquired in your spare time may turn out to be a lifesaver. It could be the thing that turns you into a successful businesswoman.
Understand your business to the core
A good advice for you here! Always go into a business you are passionate about and has a good knowledge about. Don’t just jump into the business because people are making money out of it. Go about doing just that thing you enjoy doing.
To become a successful businesswoman means you will never jump into an industry because of the sweet tales you were told. If things do not go as planned, your enthusiasm may fizzle out and once that happens; your business is as good as dead. Always take your time to understand the business.
Manage your time effectively
As a woman, you are caught in between a couple of responsibilities that you have to meet up with. Women entrepreneurs must attend to their business needs while still raising a family and taking care of their personal needs.
If you really want to become a successful businesswoman, you must learn to allocate your time optimally among all these responsibilities to get maximum output. One good way to do this is to always delegate responsibilities as you cannot do everything and be everywhere at the same time.
It’s a popular saying that the customer is the king. Hence, he deserves a kingly treatment. Without customers, the business cannot succeed. So, you need to always ensure that your customers remain.
You have to employ your advantage as a woman here because women are naturally more caring than the men.
Stick to the process
Statistics show that 90% of all businesses started fail in their first ten years. The reason is because not all who start a business have the gut to stick to the process. The entrepreneurship process is not and will never be a bed of roses, so prepare your mind for the worst.
You will encounter challenges upon challenges and most times you will be tempted to seek a new process as solution. That is the beginning of failure. If you can stick to the process and not dabble between processes, you will definitely come out good. So, stick to the process and become a successful business woman.
In all, you need perseverance to become a successful business woman. You need to stay dedicated to your course. Changing from one process to another will always move you closer to your failure point. With perseverance and dedication, your goldmine is on the way. Always stay true to your hustle.